A slow website is not only a technical problem: it can make reading, comparing and submitting an enquiry harder.
Measure before you fix
Metrics show when main content is delayed, the interface responds late or the page shifts during loading. Combine the data with a real review on mobile and desktop.
Images and scripts cause many issues
Oversized images, uncontrolled video, external widgets and unused code delay the experience. Prioritise visible content and review every integration.
Performance needs maintenance
Campaigns, tools and new sections can slow a website over time. Review service, product and contact pages regularly.
FAQ
Are Core Web Vitals only a score?
No. They are signals of perceived user experience and should be read alongside commercial context.
Where should we start?
With pages that receive the most traffic, campaigns or enquiry activity.